The client required a clean, intuitive interface and custom templates...
The client required a browser-based WYSIWYG content management system featuring a clean, intuitive interface and custom templates to control the look and feel.
The site had to be search-engine friendly and have the ability to categorise content into clothing categories. The site has a full-featured web content management system that allows non-technical staff to add and edit web page content without knowing HTML.
This frees Snood from having to constantly engage the web design company and allows staff to make website changes directly.
The client also wanted to sell clothing directly from the site. As all products are one-off designs it made sense to integrate a PayPal shopping cart, removing the need for the client to engage with expensive bank merchanting services / accounts.
The site features a newsletter subscription facility, rss news feeds, spotlight articles, unlimited images / galleries and printer-friendly pages.